Tag Archives: Stephen Geez

Discussing Book Trailers!

Once upon a time, authors, no matter the talent level, needed a big machine known as the publishing house, to get their work into the hands of readers across the globe. Publishing houses offered cash advances, secured shelf space in all the leading retail shops, and made sure the media received advance copies for the purpose of writing reviews of the project at hand.

Unfortunately, getting published by the big machine proved limited in potential for most writers. Your work wouldn’t even find its way to a publisher without first getting discovered by an agent. And even if you did manage to catch the eye of one of these middlemen, you still weren’t guaranteed that big advance, the prime spot on the shelf at Barnes & Noble, or the five star review from the New York Times. In fact, writing for 95% of those who fancied themselves authors was little more than a wishful fantasy.

Jazz Baby

But we are no longer living under the shadow of the big machine. If we want to write and be published, it’s an easy task. And that may not always be such a great thing. See, here’s the problem: Everybody is a writer today. That means the novel you spent months (or even years) writing is now in direct competition with two million other titles, all seeking the same readers.

While great opportunities are now within reach, the deep pockets of those large publishing houses are not. That means there likely won’t be a marketing team to plot our campaign for world domination. So we learn from one another. We find those things that work for us and mingle them with new ideas that may have worked for others. It’s the indie way.

Fantasy Patch

One of the tools within our reach is the book trailer. Sure, YouTube seems flooded with videos touting this story or that one. But these sneak peeks work quite well for the movie industry. In fact, most of us determine the films we’ll pay to see based almost entirely on the trailers we watch. If done right, there is no reason book trailers can’t accomplish the very same results.

And how do we do it the right way? By making ours stand out from the million or so other clips already on social media. Offer the viewer something that’s visually appealing, that snags the attention and holds it until the very last frame. Even the music must be compelling, telling the story as much as the images do. But don’t just rely on simple music and still photos with blurbs splashed across them. Seek out that which is different.

Fresh Ink Group

Fresh Ink Group offers that which is different! We utilize video, animation, music, voice-overs, still photos, graphics unique to the project, and a large array of sound effects. If you want something more in your trailer, consider taking a look at Fresh Ink Group.

Slivers of Life

The ABC’s of Surviving Cancer

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Jazz Baby Gets A New Look

Coming soon…

Okay, so Jazz Baby has a brand new cover. Why the change? Well, to be honest, I hated the original cover—hated it with a passion. Everything I had hoped it would be fell well short of the original vision I saw for my first novel. I had intended for the image to convey a feel for the era in which the story unfolds. It failed miserably.

There are elements of the original cover that were in line with what I envisioned. Unfortunately, the main image came off as cartoonish and amateurish. This detracted from the story itself. I recall a few readers mentioning that cover as a hurdle they had to overcome when deciding to purchase the book. How many others chose to pass on it?

So here it is, with its brand new cover, spine, and back cover. We also cleaned up the few typos that slipped past the editorial process. It’s a fresh new day for Jazz Baby.

A+ Jazz Baby 2 Front Cover         Jazz Baby 2 Chop-down Back Cover Complete

A very special thank you to Stephen Geez and Fresh Ink Group for putting this cover together.

A Review of Fresh Ink Group Short Story Showcase #1

This short story collection from publisher Fresh Ink Group showcases an amazing array of talent by indie authors from across the globe. These wonderful newcomers to the world of published authors waste little time in building the foundations of what will certainly be entertaining and successful writing careers.

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There are 42 stories contained in the collection, each a winning or runner-up entry from FIG’s annual short story contests. Genres dip into the worlds of Fantasy/Sci-Fi, Humor, Literary, Horror, Hope, Suspense, and more.

The skill level of the authors is consistently impressive. Writers from Canada, India, Japan, and numerous American states, lend their talents to the world of storytelling with unique and fresh new voices.

Writers Holly Riordan, Talya Tate Boerner, and Anna Cates lead the way with 4 winning entries apiece. Another name to watch for is Jasper Grawl, whose novel Valhalla is available from Fresh Ink Group. Grawl has mastered the art of satire with his 1st Place Humor winner “The Big Prologue.”

Each story in the collection is taut and skillfully executed. For those who enjoy great short fiction, this is a book you’ll want on your shelf or on your Kindle.

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